The Selling experience

Higher service

We operate as a team, sharing responsibilities throughout the sale.

You get two agents bringing their individual perspectives and expertise to the table.

We divide our time, giving you a higher degree of service.

When questions come up or decisions need to be made, you have two people in your corner.

Communication

You should know what's happening with your property, even when there isn't much new to report.

We'll keep you informed throughout the process of your sale. We are accessible, even on nights and weekends.

When something needs your attention, we'll explain the situation, walk through your options, and offer our recommendations.

Straightforward Advice

Our responsibility is to represent your interests, give you accurate information so you can make well-informed decisions.

Sometimes that means having conversations about pricing, buyer feedback, or challenges that could affect a sale. Those conversations aren't always easy, but they're important.

We're not "yes men."

It is better to have an honest conversation today than create an unpleasant surprise tomorrow.

First Conversation to Closing Day

1. Understanding Your Property and Goals
We start by learning about your property, why you're selling, your ideal timeline and what a successful outcome looks like to you.
2. Developing a Strategy
After we have a thorough understanding of the asset you have, we will compare it to local sales, discuss your property's value, then recommend a pricing approach.
3. Preparing for the Market
Coordinate capturing media, gather property details, and put together everything needed to present your property to buyers. The more informed a buyer is, the quicker they can make a commitment.
4. Managing Interest
We handle inquiries, coordinate showings, gather feedback, keeping you informed about how buyers are responding.
5. Negotiating the Sale
When an offer comes in, we'll review the price, contingencies, financing, closing timeline, and other terms so you can evaluate the full picture. We will present your options, helping you decide how to respond.
6. Getting to Closing
After an accepted offer, we stay involved through inspections, contingencies, title work to help keep everything on track.

Testimonials

We worked with Justin and Luke to sell some property in Sauk County. They did an exceptional job! They toured our property with us, then they did an unbelievable photo shoot. They listed the property on a Thursday afternoon, there was 10 showings over the weekend and we had 4 offers by Monday. We closed 2 weeks later. We couldn't be happier with the service we received from Justin and Luke at LandGuys!! They are top notch!

- Vicki Shumway

We tried to sell our Vernon County property FSBO for a while with no luck. Connected with Justin and Luke, and they had a great feel for the market and a lot of confidence they could get me what I wanted for our property. They delivered big time. They definitely know the market and how to market to this niche. I had a hard time trusting someone to deliver what I needed, but I'm glad I trusted them. They delivered the price we wanted with a smooth experience.

- Philip Marty

I couldn’t be happier with my experience working with LandGuys. From day one, it was clear they have a real talent for marketing and selling large rural properties. I listed my 60-acre property with a small cabin—perfect for hunting and fishing—and within three days, we had a serious buyer and received my full asking price.

The listing they created was absolutely stunning—professional photos, detailed write-up, and an overall presentation that truly captured the property’s unique character and appeal. Their communication was prompt, clear, and respectful throughout the entire process.

If you’re selling land or rural property, I highly recommend the LandGuys team. They know how to get results, and they’re great to work with.

- Adam Glaysher

FAQS

How soon can you have my property on the market?

We could have your property listed in a couple of days, however timing is everything. When we put your property on the market, it needs to stand out from the rest of the properties available in your area.

This is your competition. We have one shot at making a great first impression with a potential buyer.

We want the media representation of your property to build excitement and we do this by utilizing the best quality media - pictures, videos, maps and written property descriptions.

It takes time to photograph your property and get the media ready. Typically, we allow 1-2 weeks to get everything prepared for launch.

How are you going to find a buyer for my property?

We expose your property to buyers on land specific websites like LandWatch, Land.com, Land And Farm, as well as the residential focused platforms like Realtor.com, Zillow, etc.

In addition, we produce engaging videos showcasing your property and get it in front of more people through social media and paid advertising. Most buyers begin their property search online, our goal is to make sure that every potential buyer for your property will see it.

Traditional networking with our network of buyers, our email list and direct mail are ways we push your property to more potential buyers.

How long will my property take to sell?

The answer to this can vary greatly. Many times it comes down to one main factor, price. There are other factors, like market conditions, desirability of the property, marketing and how many buyers your property is exposed to.

What we can tell you about timing is, if your property is priced appropriately and marketed well, it will sell efficiently.

Going with an agent that promises the highest price is not always the best option. The longer a property sits on the market, the greater chance it has to become stigmatized, where buyers ask themselves "what's wrong with it?"

Our job is to prioritize what's most important to you in the sale, most times that means making you the most money possible. We are consistently able to bring top-dollar for the sellers we work with. That starts with pricing appropriately (strong but not too high) and putting together a listing that activates buyer enthusiasm.

Will interest rates affect me?

Interest rates have reduced affordability for some buyers. However, buyer demand is still strong. We have not seen demand soften to the extent that prices are decreasing. If we anticipate or see this happening, we will keep you informed.

How much is my property worth?

It sounds broad, but the best answer we can give you is, it varies. There are many factors that determine what your property is worth. Location, size, terrain, number of tillable acres, soils and land use/capability.

If you would like to browse an interactive map showing recent sales around your property, we have an email newsletter that we send out from time to time. Tap here to subscribe.

When is the best time to sell?

Usually the best time to sell is when the timing is right for you.

Some properties may be better suited to sell different times of the year. For example, with hunting properties we notice an increase in buyer enthusiasm late Summer, early Fall and late Winter through early Summer.

We list, show, and sell properties year-round. No matter what time of year it is, our job is to get your property in front of the most amount of buyers so you get an offer at the price and terms you want.